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Jeff Mann Joins Zeldis Research Associates as Senior Research Director
Jeff Mann Joins Zeldis Research Associates as Senior Research DirectorJune 23, 2016Jeff is an industry veteran with more than 20 years of senior positions in the pharmaceutical, insurance and healthcare industries.Read More
Webinar: Creating Infographics and/or More Visually Engaging Data Summaries
Webinar: Creating Infographics and/or More Visually Engaging Data SummariesMay 24, 2016Don't miss our upcoming free webinar on June 16 at 10:00 AM EDT.Read More
New “Junior” Associates
New “Junior” AssociatesApril 29, 2016Zeldis Research Associates enjoyed welcoming our new “Junior” associates into the market research world.Read More
Missed our recent Health Insurance Webinar? Watch Video Capture
Missed our recent Health Insurance Webinar? Watch Video CaptureFebruary 26, 2016Watch "The Evolution of Channel and the Impact of Generation on Channel Preference in Health Insurance" video.Read More

Study Methods

Zeldis offers an extensive portfolio of market research options, each custom designed to meet your strategic marketing goals. The solution may be purely quantitative, solely qualitative, or a combination of each. We welcome the opportunity to discuss your business challenge, and offer solutions appropriate for your product, audience, timeline, and budget.

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Analytic Techniques

The correct application and use of appropriate analytical tools can help our clients to interpret customer attitudes, preferences and behaviors. Subsequently, they are able to more successfully identify new or emerging opportunities for improving their existing brands, further differentiate their brands, and successfully develop and introduce new brands.